Located inside Venice Marco Polo Airport, the concept was created with the aim of becoming an essential destination for those who wish to purchase a distinctive gift, take home a refined memory of the Serenissima, or enjoy a more curated shopping experience than the classic souvenir shop. World of Venice represents a true “Venetian treasure chest,” a perfect synthesis of tradition, beauty, and quality. It is designed to recreate the charm of the lagoon’s typical palaces and is enriched with refined decorative elements.

Upon entering the store, customers are welcomed into an elegant atmosphere that fully reflects the city’s cultural identity. The assortment features iconic Venetian products such as local craftsmanship and jewelry, contemporary and traditional souvenirs, glass objects inspired by Murano artistry, the artistic fragrances “The Merchant of Venice,” and other refined small gifts. Each item is selected to reflect the uniqueness of Venice, offering customers the opportunity to take home an authentic, meaningful, and high‑quality memento.