Masi Wine Bar & Restaurant opens at Verona Airport: A new synergy between Masi Agricola and Lagardère Travel Retail Italia. Masi Wine Experience adds another prestigious location

Verona, December 2nd, 2025 – Masi Agricola S.p.A., a company listed on Euronext Growth Milan and a leading Italian producer of premium wines, together with Lagardère Travel Retail Italia, part of the global leader in travel retail, announce the opening of the Masi Wine Bar & Restaurant at Verona’s Valerio Catullo Airport.

Located in the airside area, accessible after security checks and before boarding, the new Masi-branded wine bar and restaurant offers traveller an elegant space with contemporary design and a warm, convivial atmosphere. The concept combines the sophistication of a traditional Italian wine bar and restaurant with a cosmopolitan, lifestyle-oriented format, perfectly integrated into the newly renovated Verona Airport, a key international gateway supporting tourism and business in Verona and Garda Lake, which attract 19 million visitors annually.

Operational management is entrusted to Lagardère Travel Retail Italia, which has applied its expertise in premium airport dining to the distinctive style of Masi Wine Experience. This initiative strengthens the long-standing partnership between the two companies across multiple airports.

Federico Girotto, CEO of Masi Agricola, commented: "We are already a major player in the Duty Free and Travel Retail channel worldwide, but we were missing a Masi Wine Bar in a top airport: now we have one, and right here in Verona, thanks to Lagardère, whose expertise and sensitivity make them the ideal partner for such a synergistic initiative. Passengers departing from here, perhaps after visiting our locations in Valpolicella and on Lake Garda, can now enjoy a final toast with Masi before boarding and even purchase a bottle at the Duty Free Shop. It’s another way to stay connected".

Alberto Niero, CEO of Lagardère Travel Retail Italia, added: "We are proud to strengthen our collaboration with Masi Agricola through the opening of the new Masi Wine Bar & Restaurant at Verona Airport. With this project, we aim to offer travellers high-quality experiences that showcase local culture and its excellence. Verona is an international gateway, and wine is one of the most authentic and prestigious symbols of this land. With this format, we combine the pleasure of food and wine with the convenience of travel, turning waiting time into a moment of discovery and conviviality”.

Following the “wine first” philosophy, the new Masi Wine Bar & Restaurant offers the full range of Masi wines paired with an eclectic selection of dishes, from Venetian tradition to international flavours. Wine remains the central theme, often becoming an ingredient in seasonal recipes based on carefully selected raw materials. For a quick experience, traditional Venetian cicchetti are paired with creative cocktails and aperitifs made with Masi wines.