October 07th, 2021

Lagardère Travel Retail Italia alongside Fondazione Umberto Veronesi: a new fundraising event in October to support research into women's cancers

Also this year Lagardère Travel Retail Italia is proud to support Pink is Good, the project of Fondazione Umberto Veronesi supporting research on female oncology.

From 7 to 21 October, customers at all Food & Beverage and Travel Essentials shops in Italy will be able to contribute to the fundraising campaign for Pink is Good by donating €0.20 or more when purchasing a coffee product or a bottle of water.

All proceeds will be donated to Pink is Good, the Fondazione Umberto Veronesi's project dedicated to the fight against female cancer.

Since 2014, as many as 224 researchers have been funded by the Fondazione Umberto Veronesi and have worked to identify innovative solutions for early diagnosis and new therapies for typical female cancers (breast, uterine and ovarian).

In order to contribute to such an important cause, Lagardère Travel Retail Italia has chosen to support the Fondazione Umberto Veronesi once again this year, in favour of the Pink is Good project, with the aim of underlining the importance of prevention and taking care of oneself.